
Business Purpose, Capt. Kirk and Over-Priced Pencils
You know why you’re in business, don’t you? Discover how building an inspiring vision can lay the foundation for success.
You know why you’re in business, don’t you? Discover how building an inspiring vision can lay the foundation for success.
A new videogame came out recently that, like us, is called Dauntless. It got us thinking about brand identity, and how important it is.
According to a survey by Nielsen, almost 60% of customers would rather buy from brands they already know well.
Colour in particular can influence as much as an 80% change in motivation when shopping, seeing adverts and marketing campaigns.
A strong brand is a powerful tool for launching or growing your business: with the right time and investment, it can even take work off your hands.
…You’re gonna get stung. BBC Three have recently undergone a rebrand to reflect their move from analogue to digital, which we think is a valid reason to rebrand.