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5 Tips for Enhancing Your UX Strategy
Customers are your number 1 priority, so naturally you always go above and beyond them. Everyone in the company loves the brand logo. BUT your website looks like a high school assignment (we’re talking cluttered and messy design, weak navigation and doesn’t work on...
Top 10 Tips From Leading Entrepreneurs On How To Succeed In Business
Business success isn’t just about having a great idea—it’s about bringing it to life. If you're looking for inspiration for your next venture or maybe need a motivational boost to share with your team, here are ten quotes from the world's most successful entrepreneurs...
Unlock Your Brand’s Potential: How to Create a Winning Strategy
Customers buy from brands they trust. Right?Moreover, consumers are willing to pay more for their favourite brands. Studies show that 46% of customers would spend more on products from trusted brands. Today’s customers value authenticity and purpose. Consequently,...
Transforming Your Business Digitally—Why It’s Vital
According to McKinsey, an astounding 75% of S&P 500 companies are projected to disappear by 2027, largely due to their failure to adapt to the changing landscape. Take a moment to let that sink in. In truth, it’s no surprise businesses are struggling when you...
Trust—the cornerstone of business excellence
How do you choose what smartphone to buy?Or, why would you pay more for a product you can get cheaper elsewhere? Lastly, what’s the deciding factor for staying or leaving a job? The common denominator here is Trust. In a world overburdened with information, it’s no...
Building a culture of innovation in your business
Want to be more innovative in your business? But struggling to take the leap and invest in your creative ideas? It’s tempting to prioritise cost reduction and risk minimisation—especially during periods of upheaval. However, you know great ideas and great companies...
How To Empower Your Business With CRM Technology
Managing customer relationships can be overwhelming. Spreadsheets, emails, a few stray post-its notes—keeping track of your customer contact information, order histories, and ongoing engagement is cumbersome if you have to keep switching tabs and files. No wonder it...
Driving Growth—Caterpillar’s Blueprint for Digital Transformation Success
In the era of Industry 4.0, leading manufacturing companies are increasingly seeking to harness technology's power to achieve their goals. Future technologies like data analytics, AI, and automation are helping businesses improve Days Sales Outstanding (DSO), simplify...
Why Executive Leadership Is Critical In The Digital Era
Digitise or die? Like it or not—this is the business mantra of the decade.According to John Chambers, Executive Chairman of Cisco Systems, the truth is at least 40% of all businesses (yes, you read that right) will close in the next ten years unless they reimagine...